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Pix, the new instant payment system in Brazil

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Since November 2020 a new instant payment method was released by Central Bank of Brazil, Pix is a new way to make payments and transfer money. For you to understand what Pix is and how relevant is this payment system, we summarized some key points.


First of all, Pix is an instant payment method, which means that you will be able to transfer money between different institutions without the need of waiting a long time for processing the payment. With this method your payment will be available in real time, even if the transaction was made during the night, weekends or holidays. Pix is a 24/7 system.


To be able to use Pix, you must have a personal Key registered at your bank account, this key can be your personal document, cellphone number or even a random key in a QR code format. With this possibility you can make payments between e-wallets in real time. Without the need of an intermediate, pix is faster and secure, using the best technology available and taking the instant payments to the next level.


Many are the benefits of instant methods like Pix, but one of the most relevant is that you will be able to process real time payments without the need for acquirers, card schemes or issuers reducing, which will give to your customers another alternative to pay even if they do not have a traditional bank account. The system is also available for e-wallets and digital banks.


After the release date, in November 2020, Pix is getting bigger and showing relevant numbers. Up to January 2021, more than 130 million of Pix’s Keys were registered, almost 3 million are referent to company keys. A recent research also shows that 94% of the users approve Pix and 88% consider the system safe and revolutionary.


Having this in mind, is extremely important for company's that deal with Brazilian market getting informed about Pix and how this new system is taking payments to other level in Brazil.

2021 has an expected sales growth of 26%, get your company ready!

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2020 was a challenging year. With the restrictions caused by the COVID-19 Pandemic people from around the globe had to acquire new habits, and one of the most relevant changes in Brazil and Latin America was the increase of online sales. During the last year e-commerces sales grew by 122%, exceeding the specialist’s expectations. For this year, we can expect even more.

According to a recent data provided by Ebit|Nielsen, online sales could grow by 26% in 2021. At the top of the most rentable markets, technology and games keeping surprising with representatives’ revenues, and one more time, Brazilian and Latin America’s market are the most surprising.

Connecting your business with the Brazilian market can be a great way to increase your company’s numbers. But for it, you should understand a bit about the moment that Brazil is passing through.

According to country’s government-run statistics agency (IBGE), 36 million Brazilians are outside the banking system, representing a significant part of the population. Those people search for alternative payment methods to use digital services without the need of a bank account, so it is important guarantee that the payment methods available in your business are able to serve this audience.

We have great experience with Brazilian market, and we can help you to know more about it. Talk with us.


Pagsmile launches recurrent payment solution

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Pagsmile launches recurrent payment been part of the payment solution along with others innovating payment solutions in Brazil market. 

We selected 8 main reasons why having recurrent payment is so important. 


1- Perfect for a diversification and wide range of business

Nowadays we have a wide range of product and services which are based on subscription programs. Having recurrent payment is essential for these business models. Some example of business:



  • A subscription box where customers receive a box full of goodies that can vary every month.

  • Insurances companies.

  • Auto-delivered products like Dollar Shave Club.

  • Providing educational content or training materials to your customers each month.

  • Appointment opportunities for businesses like hair salons or medical professionals.

  • Membership clubs, which is basically a monthly fee to gain membership in a “club” that earns freebies or discounts.

  • Utility companies who charge you for service each month.

  • Gaming companies with monthly packages.


2- Loyalty 

Increasing competition and options to end user expend their their pocket money, now companies are seeking to retain customers loyalty with 

programs, subscriptions and some way to attain users to your product or service to a longer life circle. Having a recurring payment option make this relationship with user closer and retains to your service or product.  


3- Automatization

Recurring billing is simply a convenient way to automatically bill your customers each month for the same amount of money. During each billing cycle the customer receives a notification electronically, which also triggers an automatic payment via credit card, ACH, or wire.


4- Makes cash flow predictable.

Because recurring billing is consistent like clockwork, and guarantees that you’ll get paid, calculating your income is incredibly easy since you know exactly what you’re going to receive during a specific timeframe. You can use this information to forecast future growth and earnings as well.

In short, recurring billing improves your cash flow and assists you in long-term financial planning.


5-Improves customer relationships.

Another perk of recurring billing is that you don’t have to have those awkward late-payment conversations with clients or customers, which can go a long-way in building your relationship with your customers. Personally, as a consumer, I always set-up automatic payments if available. This gives me control when the payments are withdrawn from my account, and I can basically eliminate the need for envelopes and stamps. It also gives me peace of mind since I don’t have to worry about ever forgetting to make-a-payment and then getting hit with a late fee.


6-Saves time and money.

Think of all the manpower your spend generating invoices each week. How about the costs of mailing and processing payments as well? Those costs all add-up.

If you were to automatically process eChecks, for example, you can cut your processing costs by 60%. Automated payments replace all of those sheets of paper and manual bookkeeping tasks. With automation you can send out bills, receive a payment, and record the payments without having to lift a finger.


7-It’s environmentally friendly.

When you go paperless, you’re helping out the environment. In fact, eChecks alone “help reduce the more than 67.4 million gallons of fuel used and 3.6 million tons of greenhouse gas emissions created by transporting paper checks.”


8-Keeps payment information secure.

With recurring billing you can securely manage your customer’s information, as well as reducing the duplication and circulation of sensitive information and preventing other types of employee error.


Tinder is available for Cash Payments in Brazil

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Tinder is extremley popular in Brazil specialy in nowadays with social distance and isolation people tend to seek new entertrainment and apps that helps to meet new people virtually.


During the quaretne tinder had over 3 billion swips  between like and dislike reaching highest peak. 

Majority of Tinder user if want to upgrade their account need to make purchase with credit card as solo option. 


Now you can upgrade your account in Tinder using alternative payments in Brazil such as Boleto, a popular payment method in the region.

Bside boleto Tinder is available to place order and make payment in any loterica in Brazil. 


To acess Tinder content and place an order need just acess into SmileOne:

https://www.smile.one/merchant/tinder?source=other


Select option Loterica and go to the nearst loterica to make the payment. 

For who is aware what is loterica, loterica is like 7 Eleven convience store, where most of Brazillians are used to go to pay their bills. Over 50 thousants lotericas around Brasil makes one of most sucessfull dsitribution points for reselling. 


This new possibility will open doors for many who wanna use cash payment in Tinder.  


 

Brazil: FinTechs vs the Traditional Banking Model

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Brazil: FinTechs vs the Traditional Banking Model

Five ways FinTechs better meet the needs of e-commerce


A population that exceeds 200 million habitants, 150 million Internet users and particularly high Interest rates. All the conditions are met for Brazil to become the new Eldorado of financial companies, regardless of their different working methods.

For some years now, thanks to the growing Brazilian e-commerce market, new financial institutions have appeared. We call them FinTech companies. These modern institutions, accessible by a simple mobile application, compete today with traditional banks. This may seem illogical on the surface, but Thanks to the scale of electronic commerce, these companies give several advantages that classic financial enterprises don’t offer.

Why FinTech are so successful? Why these institutions are attracting more and more merchants? This is what we will try to find out in this article.

 

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1.   Cyber Security and Data Protection

In an online financial transaction, security is the most important thing.

To answer the growing stake of the lack of confidence of the users in the financial institutions, the FinTech hold the advantage of biometrics and cryptography.

 

2.   Cheaper Service

The transaction costs less when you go through a FinTech rather than a bank. The reason is simple: unlike traditional banks, FinTech do not have to employ thousands of people spread over a large number of agencies and spend billions on wages and premises.

 

3.   Reach more Customers

FinTech companies are reinventing online payment rules.

With these institutions, e-commerce is no longer reserved for customers who have a bank card or even a bank account. A variety of payment methods are available to your customers. So you can boost your Sales with these Alternative Methods very popular in Brazil and Latin America in general.

Click here for more information about Alternative Methods in Brazil.

https://www.pagsmile.com/index/index/details.html?id=9

 

4.   Simplicity and Transparency

FinTech companies use very simple process for transfers and payments. You don't need to be a financial professional to calculate the cost of the transfer. No more bureaucracy, endless forms and complicated procedures.

Free tutorials and demonstrations are often offered, to guarantee total transparency, and every phase of the financial operation is simplified, accelerated, and supercharged

 

5.   Less Mistakes and a Better Quality of Service

Traditional banks are still grappling with legacy infrastructure, On the other hand, FinTechs are always looking for the best technology. This is the reason for the faster rate of functioning.

Incorporating these technologies leads to reduces errors, guarantees quality of service and provides fast service in a shorter time.

Thus, the success of FinTech seems to be due to the fact of proposing something radically different from what a bank does. They succeeded in deeply modifying a financial model that everyone believed invariable.

 




12 June 2020


Sabrina Khach

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The importance of Brazil's relief package in the Enconomy

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Brazil goverment approved a emergency package relieve with partnershipp with Bank Caixa to deliver a lower house approved an emergency salary of 600 BRL for informal workers and disabled people. 


This project should cost the gobverment 43 billions in 3 months and will have a direct impact over 24 millions workers and people. 


This is extreme important in Brazil scenary, since in Brazil estimate to have around 42 million informal works or self-employed people and which largely of this population does not have a bank account. 


Since most of the population in order to receive this relieve allowance will need a bank account, Bank Caixa owned by goverment created a Debit Online Account as a solution. With this debit online the users will be able to receive this relieve package and use in the internet purchases. In other words we are having instead new 24 million "bank" users with power to purchase. 


In this sense Pagsmile connected directly with Caixa and is accepting process the payment trough this online debit card which reaches almost 1/4 of population in Brazil. 


This stimulo will be crucial for many familiy and enconmic during this recession dual the corona virus.  




Alternative Methods in Brazil to boost your Sales

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Pagsmile is a international payment facilitador which helps companies who is looking to enter into Latin America.

Brazil is the biggest market in Latin America and many opportunities await to be explored in this market. 


Brazil have a population over 209 million and with 45 million people without bank account. Means almost 1/4 of Brazillians still use cash as their main payment method during a purchase.  


In this sense Pagsmile developed some unique solutions to improve and make user experience much better when comes to cash payment. 


Bellow we separated 3 solution developed in house:


Fast Boleto


Boleto represent 40% of online sales, is one of the major payment method in Brazil and very popular among the population. The problem of this method is the time of consiliation which takes 2-3 working days to get payment compensated. In this sense Pagsmile developed directly a integration with local banks to make this conciliation time only within 2 hours.  

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Learn more: https://www.youtube.com/watch?v=vOCqKmSla5o&feature=youtu.be


LotoPay


Loterica is a small stores autorized by goverment to make payment of water, eletricity and majority of the boletos. Also is a place where people make purchase of official goverment lotteries. It's extremely popular among the Brazillians and amost every corner in the streets of Brazil have loterica. It's so popular that most of small cities in Brazil relay on those points to make payment intead of the bank. Pagsmile made possible to connect loterica as your point of sales. So end user can generate a order and go loterica to make payment. Compensation within 1 hour. 


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Learn more: https://www.youtube.com/watch?v=piwC0X1zmoA&feature=youtu.be



Deposit / Transfer Express


Deposit  & Transfer Express coveres sales online and offline channels. Users have freedom to choose where he has acess and make a deposit or a transfer. After transfer or deposit been made the payment is confirmed within 2 hours.


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Learn more: https://www.youtube.com/watch?v=NfbNVPceQh4&feature=youtu.be


All these alternatives payment have improve significantly the user experience during process. Which brings the instapayment concept. User no longer need to wait until 2 working days to get their product or service after using cash payment. 

Also with Lotopay Merchants are able to increase points of sales for any product and services by given more acessibility to end users. [


For inquiries send us an email: [email protected]

Central Bank of Brazil step into QR solution creating a standard.

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Couple of weeks ago despite the outbreak of Corona Virus the Central Bank of Brazil has announced a new national QR code standard meant to help make mobile payments more transparent and efficient. Improving the real time transactions and make universal for all plataform the standard.

The financial authority has stated that the purpose of the national QR code standard, which was dubbed BR Code, is to achieve a method of universal usage. The idea is to create a standardization comparable to what exists in conventional payment terminals. Those terminals already accept a number of different types of payment technology, including cards, chips and tags, and even devices. Mean finalliy Brazil will push forward to cashless solutions and make a big jump into digital payment plataforms with instant payment. 

The national QR code standard will also allow the same barcode to be used for a range of purposes.

This unveiling is only the latest in a number recently made by the central bank in the country. In addition to the quick response code regulations, the central bank also launched an instant payments platform in February 2020. All this was a component of a broader innovation program meant to completely update and refresh Brazil’s existing financial system. Brazil fintech industry is largest by far in Latin America and have been catching world attention with some invations companies that became unicorns in recent year. It is a very hot market for fintech industry and still have many opportunity unexplored. 


  


Latest News
  • Pix, the new instant payment system in Brazil
    2021-02-17 02:31:33
  • 2021 has an expected sales growth of 26%, get your company ready!
    2021-01-15 03:31:21
  • Pagsmile launches recurrent payment solution
    2020-07-22 11:10:09
  • Tinder is available for Cash Payments in Brazil
    2020-06-27 06:20:34
  • Brazil: FinTechs vs the Traditional Banking Model
    2020-06-12 22:21:20
  • The importance of Brazil's relief package in the Enconomy
    2020-05-15 04:23:17
  • Alternative Methods in Brazil to boost your Sales
    2020-04-08 01:48:29
  • Central Bank of Brazil step into QR solution creating a standard.
    2020-03-26 09:00:13